IDQ Conference 2007

Practitioner’s Panel: What Happened in Vegas Must Get Back To Your Workplace

Walid El Abed Lynda Heij Walid El Abed
Business Excellence Manager
Nestlé

Lynda Heij, IAIDQ Charter Member and Director
Manager, Data Quality
DTE Energy

Brenda Maas Richard Trapp Brenda Maas, IAIDQ Member
Manager, Business Data Quality
Target.Com

Richard Trapp, IAIDQ Charter Member
Director, Global Data Quality
Avaya, Inc.


Thursday 3:30pm - 4:30pm

So how much more can we talk about information quality after four days of intense learning, conversation and networking? Based on last year’s successful closing panel, much much more indeed!! This practitioner session was a big hit last year in San Francisco, so we will use the same format to wrap-up this year’s conference. Do not leave us too soon, because before you head home, we'll give you plenty of new and different perspectives to take along with you.

Our closing panel consists of practitioners like you, so this session will be a true peer-to-peer collaboration at work. Join us as we reflect on the insights, themes and discussions of the previous days. Get re-energized as we look ahead to the challenges and opportunities that you'll face when you get back to the office. Let’s put the two together in some creative and winning ways.

  • What new means have we discovered to achieve high information quality?
  • How do we improve the effectiveness of our efforts?
  • What are the business and technical skills we need to develop or enhance?
  • What emerging issues, challenges and opportunities lay below the horizon?
  • How can we make information quality more fun? And then share the joy?
Speaker Bios
Walid is the Business Excellence Manager at Nestlé driving the strategy for Nestlé group in the area of Data Excellence. His main domains are Data quality, Data conversion, Meta data and master data management.(Frameworks and KPIs definition and design) He is ITIL, PMI certified and more than 11 years of service oriented experience in managing projects, teams, and initiatives related to business data excellence. His specialization is in business intelligence, data quality, data modeling, and data architecture type of initiatives. He is a lecturer on “Data modeling”, “computational linguistics” subjects and PhD students’ Director at Université de Franche-Comté, Besançon, France. Active member of the research centre in computer science and language science Lucien Tesnière (CNRS France) responsible for conferences and seminars at national and international levels. Member of the European experts’ database responsible for the expertise of European projects in the domain of information management, Natural language processing and artificial intelligence.

Lynda Heij is the Manager of Data Quality at DTE Energy in Detroit, Michigan. Lynda manages a team of quality professionals responsible for the information quality of the Regulated Utilities' Customer Service Organization. Before starting her 8 year career at DTE Energy, Lynda worked in the consulting industry in Canada and USA . The projects consisted of web-based application development projects at companies such as NCompass Labs, Health Alliance Plan and Blue Cross Blue Shield of Michigan. Lynda graduated from the University of Waterloo with a Honors Bachelor of Mathematics and Business Administration.

Brenda has been in the Data Quality Profession for 20 years, primarily in retail and/or marketing organizations. In her current position as a Business Data Quality Manager, Brenda and her team are responsible for all aspects of Data Quality for Target’s guest data warehouse, including data monitors, trend analysis, UAT for development and enhancement projects, troubleshooting, metadata, data profiling and data discovery, and data communication.

For five years, Richard has lead Avaya’s Data Quality Center of Excellence which is chartered with establishing and sustaining optimal levels of integrity for Avaya’s critical data assets. To date, Avaya has realized more than $75 Million in business benefits through improved data quality. Richard is a charter member of IAIDQ.
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