Developing the Business Case for Information Quality Improvement

David Loshin
President
Knowledge Integrity Incorporated
IAIDQ Charter Member

Wednesday 11:10am - 12:10pm
Conference Session
Level: Introductory

Even though there is an awareness of the value of high-quality information, the absence of a general methodology for "valuing" information makes it difficult to quantify the decrease in value when the quality is low, or how information value is increased when its quality is improved. Because of this, it is often a challenge to build an effective business case for instituting an information quality program that demonstrates a predictable or quantifiable return on investment. However, much of the information required to build this business case is often readily available within the enterprise, and in this presentation we will explore how to build an effective business case for instituting a strategic information quality program.

- Assessing how unexpected data impedes the achievement of business objectives
- Evaluating direct and secondary costs
- Developing metrics to help prioritize issues
- Articulating the business case (and related ROI) for information quality improvement
- Understanding the role that data quality tools such as data profiling and parsing, standardization, and matching play in the process